THE CONCEPT


TIMELESS. QUALITATIVE.

handmade in Portugal.

sustainable.

at a fair price.


after spending years in the home decor industry, we came to realize one thing:

fashion and home decor are the same: an opaque environment, where too much in a too poorly manner is being produced.

 

TOXICITY

Non-transparent. manufacturing methods, non-sustainable fabrics, use of toxic chemicals, dubious working conditions.

OVERPRODUCTION

Minimum order quantities to fill a container, frequent collection changes to follow trends.

DECENTRALIZED

Decentralized production steps across different countries or continents. The result? A disastrous carbon footprint combined with a higher price.

OPACITY

Brokers, decentralization, marketing and overstock storage costs are usually the components of the final prices, rather than quality.

20M 

millions tons of textile waste thrown in europe

5 x

companies destroy 5 times more than they create.

2

2Nd most polluting industry in the world:textile.

50%

of French people wish to consume differently.

TO PRODUCE IN A BETTER WAY, WE ABIDE BY FOUR PRINCIPLES:

1. PREORDER


preorder is a great way to produce while avoiding overproduction and waste, the concept is pretty simple: you purchase a product which has not been manufactured yet. 

here is how it works:














PREORDER

preorder the items we created together with our craftsmen. products are available for four to six weeks only, in limited quantities.

MAKING

our craftsmen produce then the right quantity, matching the ordered products, thus there is no fabric waste or overproduction.

manufacturing items of outstanding quality takes time. we will keep you updated at each production stage.

DELIVERY

after a few weeks, we will ship your product to you.

WHY THIS IS BETTER:

LESS ENVIRONMENTAL
IMPACT                 

we only produce the needed quantities, so no overproduction or waste.

BETTER PRICE


preorder enables us to get rid of all unnecessary costs. our price is the reflect of one unique component: quality..


2. INCREASE PRODUCTS' LIFESPAN


we are deeply convinced that the solution towards a more eco-conscious industry does not only lie. in the use of sustainable fabrics, but also in products' longevity.

longevity is when timelessness meets quality.


 










TIMELESSNESS

Timelessness is to be found in a well-made product. Free of trend diktats, good basics stand the test of time, which makes them, de facto, sustainable. 

QUALITY

We reach outstanding quality with every choice we make, at each manufacturing step. We opted for a centralized production, having one artisan producing one product. We chose the best craftsmen with a specific know-know, for basics of outstanding quality.

SUSTAINABILITY

We only work with committed partners. We only use the best natural and certified fabrics, to offer you sustainable basics.


3. LOCAL AND CENTRAL PRODUCTION VIA MADE IN EUROPE CRAFTSMANSHIP


producing close to our market is a key aspect of m. Basiques supply chain. all. production stages occur in Portugal or italy, to guarantee the smallest. carbon imprint possible.


 










OUR COLLECTIONS ARE CRAFTED IN PORTUGAL FOR GOOD REASON:


the country is renowned for its exceptional craft. North of Portugal is famous for having an excellent textile know-how, while the center is known for its worldwide ceramics tradition.

WE HAVE BEEN WORKING HAND IN HAND WITH OUR ATELIERS FOR MANY YEARS:


Manufacturing as close to our market as possible give us the chance to visit our ateliers frequently, which translates into a direct  relationship of trust. We know how our artisans work and share the same values.


4. OFFER A FAIR AND TRANSPARENT PRICE


we cannot be a real "fast deco" alternative, if prices are dissuasive. democratizing sustainability is also achieved through a transparent and fair pricing, so that more can choose to consume better.


 






30 À 50 % CHEAPER THAN IN A BRICK-AND-MORTAR BRAND:


using preorder, centralized manufacturing and direct production channel allows us to offer you basics of an outstanding quality at a great price.

AT M. BASIQUES WE BELIEVE TRANSPARENCY IS EVERYTHING:


for each item, you. will find a. detailed price breakdown, as we have nothing. to hide.